Sales & Marketing Articles Stop Shooting in the Dark: Use Data to Drive Your Sales Enablement It’s time to dispel a myth – and give you a little kick in the pants while I’m at it. The myth is this: As a small business, you don’t have
Sales & Marketing Articles How to Use Your Mobile Devices to Give Effective Sales Presentations It’s a magical time for salespeople. Mobile devices allow you to present from anywhere – cord-free. (Cue the angels singing.) Mobile devices and mobile apps support selling in so many ways. [https://blog.
Sales & Marketing Articles The Missing Link Between Sales Enablement and the Sale Are You Placing Your Sales Reps on a Two-Legged Stool? What?! Bear with me... We like the Brainshark definition of sales enablement as “A systematic approach to increasing sales productivity, by supporting reps
Sales & Marketing Articles 10 Ways to Make More Sales With Your Mobile Device Mobile devices have revolutionized everything from making a phone call to finding a date. It’s no surprise that they have revolutionized sales, too. Top sales organizations know that mobile sales apps are
Sales & Marketing Articles 5 Steps to Avoid “Death by Powerpoint” and Make Your Sales Meetings More Profitable Buyers are skeptical of sales meetings today. And there’s a good reason for it. Sales reps often waste their time with irrelevant, rambling Powerpoint presentations. Think about the last time you met
Sales & Marketing Articles Give your sales team superpower tools for sales enablement! Everyone has seen the huge influx in new cloud-based tools designed to help sales teams with every known aspect of their day. Choice is good. The right tools used well free sales teams
Sales & Marketing Articles I never update my apps... and other tales. I know, I know! Updating your device’s operating system and apps is like eating vegetables, drinking eight glasses of water and showering regularly: mostly feels like a hassle, but good for you
Sales & Marketing Articles Zoom Video Conferencing There's the odd time when business tools are so good you feel like you have to share them with others. Products that are not just ok, but seriously good and you
Sales & Marketing Articles 5 ways the Apple Watch improves the life of a salesperson Somewhat predictably, there’s been a rush on beat-up commentary in the media over on the various failings of the Apple Watch. Generally they’re variations on these favorites: * It’s just an
Sales & Marketing Articles How Mitsubishi Motors improved customer experience by 91%. As a modern marketing manager at an auto brand, you have an unprecedented challenge. By the time your customer steps foot in your dealerships, she may know as much as your sales team
Sales & Marketing Articles Presenting from a tablet 101: How to not look like an amateur For the past three years I’ve been using my tablet as my primary presentation device in sales meetings. The people I'm meeting with usually bring their tablets too and over